An article recently published by the Los Angeles Times states that, despite the housing slump, visits to real estate websites are actually up compared to a year ago.
"ComScore Media Metrix, which measures the digital world, reported that real estate Internet sites had almost 42 million unique visitors in January, a traffic increase of about 5% over January 2007. The audience for the entire Internet was estimated at about 184 million visitors, meaning those who visit real estate sites online made up almost 23%."
This would seem to substantiate that we are in what I have referred to as a "procrastinator's market." People are still interested in buying homes--even more than they were a year ago--they are just weary of what the market is doing. It's not just home prices either. The economy, the war, the election...all of these issues are contributing to the haze surrounding the decision to buy a house.
...but they are looking. Buyers are window shopping more than in the past and that's a good start. Let's hope that the ones that really are ready and qualified to buy decide to get off the fence.
Friday, March 7, 2008
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